Importance Of Editing In Film Production

What is editing?

Editing helps to put all the shots into a proper sequence so that the film comes out as a comprehensive whole unit. Editing is so important that it can actually make or break the entire film. The editor is a creative professional who works with the story, pacing, dialogue, music as well as with the performances given by the actors to craft the film into a cohesive whole.

Editing is done in the post production studios that include dubbing studios and editing studios. Post-Editing involves Color Correction as well that is actually a very important step in the complete process of film production and makes a huge difference.

Importance of editing

It gives the perfect flow to the film – A film may be amazing in all its aspects like actors, performances, scenes, songs etc. but due to various reasons, its flow often gets broken. It can be due to lack of dates of actors, any technical problem or any other such issues. A film editor is responsible for arranging the shots in an organized and smooth manner and thus for containing the intended flow. The film editor works with the producer, director, and cinematographer to achieve that perfect flow in the film. Editing studios are the perfect place to do editing as they are equipped with all the necessary tools and techniques.

It helps in switching the scenes – Transition of scenes plays a very important role in a film. The transitions have to be placed at the perfect moments to attain a proper flow and to keep up the desired pace of the film. A lack of proper transition may give you a jumpy and fast paced mess that is not liked by anyone.

Gives option of cutting – Cutting the scenes at the appropriate place is also an important task in editing. It requires a perfect timing as the cuts should be smooth and provide the ideal flow to the film. Cutting the scene too soon or too late can spoil all the hard work. Thus, timing is critical!

Sound editing and color correction – Sound editing involves adjusting the volume levels and synchronizing the video clips with the audio clips. It should be smooth and elegant as it can invoke emotions into the audience while watching the film. Dubbing is done in the dubbing studios to expel any unwanted sounds. Color correction makes your videos appealing and graceful and is very crucial for the video quality.

The role of editing is paramount in video production as it blends the sounds and images excellently and makes the audience feel emotionally connected with the film. An emotion evoking masterpiece can be created with the help of a professional video editing that is cherished by all!

Satyam Raj is the author of this article on Movie Production House. Find more information, about Post Production Studios here.

5 Things To Keep In Mind In Post-Production

Post Production studios are gaining an edge in the industry due to their exceptional contribution in film making. One of the humungous and important phases of film making, post production goes through many channels like dubbing studios, editing studios, colour correction, etc. before the final version is out. Post production can drastically enhance the viewing experience of your project. It is time consuming as well. A post production manager needs to be vigilant about his work and must look at every minute of the detail so as to eliminate any errors or disasters in the project. Here are 5 things one should keep in mind while handling post production –


Post production is quite a lengthy and a huge task. Commencing work without putting a proper thought to it can lead to disaster. It always pays off to brainstorm with the team, the creative talent, film casting team, technical operators, the post production supervisors and everyone involved. Jot down the ideas and make a ‘go ahead’ chart. Also, label your clips appropriately with proper descriptions so it becomes easier for you to search them anytime you want. This will give you a channelized approach to the project and help speed up the process.

Be Consistent

Frame rates and formats are very important aspect of post-production. Any inconsistency in this can completely sway off your project and leave you nowhere. Whatever format and frame rate you wish to work with, ensure you discuss and agree upon well in advance. It is also important inform your data wrangler and camera team of this before the shoot begins.


Editing studios provide a perfect milieu for your review edits. However, be smart with your edit reviews. Plan your reviews online. Make copies of the reviews available online to your editors, broadcaster, clients, so they can review. This will certainly save hell lot of time for you and other involved. Also, it will save you from hassle of coordinating with others for reviews.

Sound Effects & Colour Correction

Dubbing studios are a great avenue in adding / creating sound effects to the movie. A movie project is invigorated with the sound effects. More sound issues during the shoot means more time in sound correction and adding new sound effects. So even before you reach post-production stage, look at the shoot stage and ensure you get quality sound at that level. This will certainly save you a lot of time and you can focus on other aspects of post-production then. Let the colour correction be your final take. It’s important that you maintain a uniformity throughout the clips and movie.


It’s good to be passionate and get involved in what you are doing. However, hours of creativity and hard work can just go down the drain if you haven’t bothered to save your work. Any technical issue can cause this. So, don’t, don’t, don’t forget to save your work!!!

Take care of these and you are sure on your way to finalizing a wonderful project.

5 Cool Facts About Classic Hollywood Action Movies You Probably Don’t Know

Action movies are the stuff of legend. For some, they seem like petulant little movies made with no real story. But for aficionados, action movies have everything in them — action (of course), adventure, sensuality, explosions, fast cars, and fight sequences. The list could go on.

One thing that is a bit interesting about action movie fans is the fact that true fans try to know as many details as they can about their favorite movies in so much as to almost become walking encyclopedias of knowledge & points of reference fit for your local restaurant’s trivia night. But much the same way that life works, you can’t know everything, and this is where this particular collection of facts shows its worth!

Here are five cool facts about some of your favorite action movies you never knew but will be sure to remember forever:

1. Silence of the Lambs – Most people tend to criticize big Hollywood action films by noting they have nothing to offer in real worth when it comes to an actual story worth checking out. Even though some may find this movie more suspenseful, it does keep you on the edge of your seat. ‘Silence’ is one of only a handful of films to have earned Academy Awards for the top categories (Best Picture, Director, Actor, Actress, and Screenplay).

2. The Fast and the Furious – Michelle Rodriguez and Jordana Brewster, did not have drivers licenses or even permits before production of the film. While this may seem somewhat odd, many actors and actresses focus their attention on their craft from a young age, sometimes bypassing milestones like this.

3. Jaws – Nearly a fourth of the movie was filmed from the surface of the water level. This unique perspective is key to the film’s terror as audiences could feel as though they were treading water or the very least to be near “Bruce”, the name given to the mechanical shark used during filming. The fact that only about 25% of the movie was shot this way is amazing when you consider that most of the more memorable sequences of the movie are all based in the water.

4. Gone with the Wind – Though often seen as a historical drama or even (oddly enough) as a romantic movie, ‘Gone’ is celebrated for its massive undertaking & sweeping look at a bygone era over the course of many generations. While the movie tends to have beautiful imagery of plantation life, it’s the ferocious action sequences & suspenseful scenes that take your breath away. This film was the first color film to win an Oscar for Best Picture.

5. X-Men – Though they give off an air of sophistication and class, actors Patrick Stewart and Ian McKellan had actually never played a game of chess in their lives. While not the most gritty action movie tidbit, it’s important to mention simply because far too many movie patrons are not willing to suspend all disbelief. It’s all about the details.

Action movies can be a lot of fun, so let the magic of cinema take you away from the drabness of everyday life.

Come join Carmel, IN for the best action movies out right now, as well as some of the best eats in town today!

How To Prevent Issues When Supplying or Hiring Camera Crews And Kit: A Checklist

Organising crews and kit for shoots can present a host of possible issues. Here is a checklist I have found extremely helpful – I’m passing it on in the hope you’ll find it useful too.

First, make sure in advance that you have the right crew and kit for the job. This means having the full details for the shoot ahead of time and being aware of everything your client expects you to deliver. If it’s your own project, think of everything you’ll need to get the material you want.

I have seen crews show up without lights because they were told all filming would be done outdoors – only to find three interviews needed to be filmed indoors. Or a sound recordist shows up on location with a standard production sound kit and discovers he needs six radio microphones when the two he normally brings generally cover typical requirements.

Getting these details is not always easy. A standard list of questions can help:

What is the end use of the material?
What will we be shooting?
Where will we be shooting?
Indoors or outdoors?
Interviews? How many subjects at a time?
Where will the interviews be done?
Any tracking or jib shots needed?
Handheld shots needed? Camera stabiliser?
What are the sound requirements?

If possible, even if a client does not request lights, I would recommend always taking a basic interview lighting kit. And a spare radio mic package. Those two sets of kit can help sort many unexpected requests made on location.

Once you have the details for a shoot, you can also better match the crew to the job. If the cameraman is expected to run around with a camera on his shoulder all day, a fitness nut who likes this kind of work is your man. Match the skill set and strengths to the job.

Ideally, arrange for the cameraman to speak to the producer or director before the shoot to go over the details. This conversation can help identify any specific requirements for kit or additional crew.

Before the job, send an email to the client with the list of crew and kit you’ll be supplying and get the client to confirm the list covers everything they need. Best to sort out anything missing before the shoot rather than on location.

And when you schedule the call time, have the crew arrive 15-20 minutes early (or more). This offers some strong benefits:

If there is any delay on the way to the job, the crew has a 15-20 minute buffer
If the crew gets to where they think the location is – but it’s tricky to find – they have time to deal with any confusion
If the crew gets to the location early, they have time to sort parking, unload, confirm any security arrangements and check out the location

Following the procedures above has helped me many times. I hope there’s something above that you can apply.

Reasons to Hire a Professional Production Company

The entertainment industry is witnessing a tremendous boom today and touching totally unexplored heights of success. There are several issues that need to be addressed while working on a film and the success of the film is guaranteed if all the issues are handled well in a professional manner.

For making their film a huge success, the filmmakers have to take the services of an experienced and professional movie production house. A professional production company can provide you its unlimited number of services which are very crucial for a film. You should hire a professional production house due to the following reasons.

Budget – A professional production company might seem a bit expensive to you initially, but in the long run, it can save you huge amount of money and can provide you a content that you can use for many other marketing campaigns. They already possess high quality equipment, an expert and qualified team and the capability of editing high quality videos etc. and thus will prove to be much cost- effective and simpler to work with as you don’t need to take care of all these issues.
In fact, your ROI will be increased if you hire a company as the business that the video marketing will bring in will compensate for the funds that you spent while creating it.

Professionalism – A professional film production house will create a content which is dazzling with a high quality. Their expert teams work together just like the parts of a well- kept machine and bring out the best content for you. This amazing content will bring in many clients for you and will be very beneficial for your business. They are capable of providing a clean and polished content to you as their staff keeps itself abreast with the ever-changing technology.
They will complete the work on time as this is also an important mark of professionalism for a professional company.

Originality – As a professional production company works with a number of clients, their creativity and ideas always grow and will never become stagnant. They are always up- to- date about all the latest trends in the industry and can give a creative vision which will surely reach the targeted demographic. They can tell your story in a professional manner as they know how to make a video that can trigger the emotions of your audience.
It is beneficial to hire a professional production company especially if you are losing out and your brand isn’t going anywhere.

Marketing – Marketing plays a major role in the success of any business especially in today’s digital world. There are various ways by which the marketing of content can be done but marketing strategies of the professionals are very fruitful. These companies employ their strategies to promote your content on YouTube, Google, Twitter and other forms of social media in addition to the electronic and print media. It gives your content many more views and makes it famous.

These are the important reasons to hire a professional production company to boost your business. A reliable and experienced production company can give a new shine to your content with the help of its valuable services in the field of film production, post production and scanning. A well equipped post production studio will help us to accomplish desirable results and create a gleaming content for our clients.

5 Tips for Casting the Right Actors for Your Film

1) Check the appearance
There is no doubt about the fact that for film casting the most important aspect that the looks of the actor should match the character of your movie. He/ she should also be able to evoke emotions and dialogues just like the character that you have framed. Last but not the least; you must checkout the confidence that the actor has on himself/ herself. It is always better to trust on the camera than your own intuitions when choosing an actor for the movie.

2) Jot down acting features
Film casting is sometimes complex because it becomes difficult to choose between different actors. It is always suggested that you note down the good and bad things about the actors that you have called for screen tests. This acts as a useful reference later to choose the right one as per the script. The media houses these days also help you get the casting tapes to understand the acting potential in a better way.

3) Check direction taking capability
A right actor is one who can take your direction and feedback in the right way. Sometimes the ego of the actor comes in the way and they are not able to grasp your feedback and get into the character properly, which ultimately mars the essence of the movie.

4) Check the time sense
A film production house incurs lot of expenses when a film is made and the everyday setup is both time and cost consuming affair. Hence if an actor is not punctual or misses his slot frequently not only the launch of the movie gets delayed but also it leads to huge waste of money and time. This kind of attitude of one actor can also have an adverse effect on the other actors and co-workers of the movie. Moreover, it is always best to ask the actor how flexible he/she is for the time slots that you have you’re your movie and for travelling. Hence you will find some premium media houses keep a record of testimonials of the actors that are collected from the producers, directors and co-workers so that they can provide the directors with the best actors.

5) Do not make an early stage promise
Though just after the screen test you may feel one actor to be the best match for your movie, it is always advisable not to make any commitment about film casting just at that stage. It is always better to get into obligations after meeting all the potential actors.

If you are a busy film production house member and do not have enough time to choose every actor then you can seek help from the branded media houses to choose the right one.

Is Your Child Being Prepared for Communication in the Future?

The aim is not to blast our educational programs. We all know there is a lot of room for improvement. However, my questions go deeper than reading, writing, and arithmetic. You see, while these are the building blocks they are not the end.


To be productive in today’s world you should have some mastery in multimedia skills. These skills will be critical to the success of our children. We are globally connected, business today can be as easily conducted on the other side of the world as if it were next door. Therefore, our students will need the skill-set to communicate across language and cultural barriers. One of these skills will be the ability to create and produce video presentations on a professional level. Having an eye for design will help and understanding composition and storytelling is a must.

The way we communicate today is constantly evolving. As technologies improve and new innovations are continuously developing we can expect more changes to the conducting of business, education, and social interaction.


New multimedia is so widespread that it was included as one of the six drivers of change in the report created by the Institute for the Future called; Future Work Skills 2020. The report states that “We are literally developing a new vernacular, a new language, for communication.” They are speaking about the language of video production.

The report also states, “The next generation of workers will need to become fluent in forms such as video, able to critically “read” and assess them in the same way that they currently assess a paper or presentation. They will also need to be comfortable creating and presenting their own visual information.” The word “comfortable” rings out, therefore, it is essential that our children learn storytelling techniques, video production techniques, and good communication habits early.


The greatest part about all of this is that most of our children have what they need already to start practicing. That’s right… A smartphone with a camera, a tablet with a camera, laptop with a camera, or a small digital camera and a computer. There are some free programs and apps to download which will enable you to edit. When you get better you will have to pay a little more for an app or program. Just getting you child started is a good thing.

Yes, we know that some of our children are already posting videos on social media sites like Facebook and YouTube. However, this is not what we are talking about. We are talking about creating content that has a professional look and feel. That has great shots, audio and maybe background music. Where the student has planned that video production to purposely tell a story. Maybe about their neighborhood, best friend, favorite pet, news story, or just tell a story.

This is the kind of skill that translates into the ability to produce advertisements to sell products, video resumes, or present a business idea. How about creating an opportunity for those students that go all the way and become the next great cinematographer, movie producer, or director. Let’s find out!

KRE8ivU is a Multimedia Program

For middle and high school aged students. Our program teaches students to produce professional music, audio, and video projects. The object is to help students find their creative talents by learning advanced storytelling in music and video.

Our Goals Are Clear at KRE8ivU

That each student’s creativity will be both challenged and harnessed. That the skills learned in our program will not only help accelerate their education as a whole but also give them a foundation for under and post graduate education along with their future careers.

A Behind the Scenes Look At Film Making

Years ago a group of friends decided to make a film. They based it on the format of Alfred Hitchcock’s thrillers that were the rage of the time. When shown the end result it looked scary, was very dramatic, and featured a mansion along with patrolling animals that could keep out unwanted visitors. There was no story line yet, just the introduction, which was enough to almost scare the pants off you.

Then they showed the set and we were flabbergasted. Instead of a mansion it was a small plastic house that one found in a set for kids. The animals were, likewise, from a child’s toys, and the overall scene was done by moving the camera into different positions.

Not long after while working for an advertising agency I became involved in television production. This highlighted once again how easy it is to change the perspective of something from what it is to what you want it to appear. The angle of the camera plus the lighting changes things dramatically. An old rusty car, for instance, can appear as one taken from the showroom.

Later still an actor from a local drama invited to visit the set of that series. On film it looked like a huge block of flats or apartments with a staircase where a lot of the action took place. There were then supposedly 4 units leading off it and they were decent sized and very comfortable.

Imagine my surprise when the stairs turned out to be a small set built on a trolley for easy placement and removal when not required. One tiny room changed repeatedly from each of the featured ones in the story. Between scenes they could be completely changed by the quick action of the crew. Everything was very similar to sets on a stage.

This has brought a different view of films that show scenes in which I can imagine a team of stage hands quickly changing things around. This is emphasised when the voices have a ring to them as though bouncing off nearby walls.

Coupled with that deception comes the way actors are directed in films. Over and again they can play the same scene until it is perfect. Films are not put together in places that they represent but many are done entirely in studios where clever technology and good management comes into effect. That’s my take on easy film making and never do I look at a movie without seeing the behind the scenes making of it.

Norma Holt has knowledge that enables her to understand many issues. Political, social and behavioural problems are usually on her list for discussion as well as anything to do with the Spirit of the Universe and reincarnation, which she experienced. She is happy to hear from any of her readers.

International Cinema in the Greek Islands

International cinema in the Greek islands

The unique Greek landscape is in itself the ideal backdrop for cinematic productions with varied content. Greece, of course, is identified abroad with the sun, the sea, the Greek lifestyle, the excitement, the good food and the hospitality of the locals. All the above refer to the Greek islands, which since the 60’s have begun to be used as a space in which important international cinema films have evolved, which owe their authenticity, success, and recognition to the Mediterranean landscapes. These films contributed significantly to the acquaintance of Greek islands by foreign visitors and to the creation of the Greek mythical summer that never ends.

The most important and most famous of these films are the following:

“BOY ON A DOLPHIN”, (1957)

“Boy on a dolphin” was the first film of international production ever shot in Greece specifically in Hydra, starring Sofia Lauren, Alan Ladd and Clifton Webb. The film was a landmark for the island which after the film made it a land of attraction for thousands of tourists and especially a place of holiday and residence of artists and intellectuals of that period. The cinematographic scene where Sofia Lauren sings the song “What is Love” is one of the highlights of the movie.


The title conveys all the feel of the film and the sense of the island of Amorgos. Wonderful underwater shots that create a magical image that glorifies the Mediterranean and the importance of true friendship.

Luc Besson with these features created a monumental, mysterious movie for all time. The beach of “Agia Anna” in Amorgos will be for the whole world after this movie the blue summer we will always recover.


Italian film honored with an Oscar-winning film. The entire film is filmed in Kastelorizo, a landscape that is actively involved in the film’s affair and atmosphere. The beauties of the island are masterfully presented and make up a unique setting for the film.

In 2001, the island that has been honored by American cinema is Cephalonia. The case takes place during the Great War and finds on the island the most authentic scene that her director could dream of. Major actors in the main roles (Nicolas Cage and Penelope Cruz), beautiful natural landscapes ensured success and made the island of the Ionian known.


Zorbas. The already well-known novel by N. Kazantzakis, which translated with great success into many foreign languages, became a well-known American film in 1964. The film unfolds in the village of Stavros, Chania. There, on a beach, we watch Anthony Quinn as Zorba dancing the Syrtaki in music by M. Theodorakis, which will become the most famous Greek music ever since. The Lady Kedrova Oscar also belongs to the parchments of the podium. After the film, the name Zorbas will represent anything Greek and will become the symbol of the completely unaltered spirit. Outstanding and the interpretation of Alan Bates, who is the hero on the opposite side of Zorba.


Mykonos for Shirley Valentine (1989). The name of the housewife of the film that will become synonymous with the joy of life and love thanks to a trip to Mykonos. Thus, the famous nightlife island, the cosmopolitan environment, the exuberance and the absolute summer of Greece will find its most suitable exponent. Tom Conti will now be the best Greek, traditional figure and fantasy of all the housewives of the world. The tavern that stars in the movie on the beach of Ag. John.


One of the world’s second classical films starring Anthony Quinn. The old town of Rhodes is the perfect scene of the film in which some of the most important monuments of the island are displayed. The film is classical and its success was sealed with an Oscar nomination and an Oscar for the best effects. Later, the international audience will be reminded of Rhodes through Roger Moore, TellySavalas, Claudia Cardinale, Jaqueline Bisset, Ben Kingsley starring in films filmed on the island.


Corfu with its cultural monuments, its historic mysterious atmosphere, and its golden beaches, was the ideal setting for an adventure by the most famous cosmopolitan cinema agent. Greek beauty is revealed by the beauty that the agent falls in love with and the sights of the island. Roger Moore even disclaims his favorite martini cocktail for the sake of Corfiot wine drinking on a movie scene at the imposing beautiful Theotoki winery.


Darryl Hanah and Peter Gallaher as new gods of love live in the most magical place of summer erotic adventures on the background of the Santorini caldera. The sunset and the view from various parts of the island make the island a well-known place of destination for all lovers.


In 2003, Angelina Jolie as Lara Croft is at the peak of her glory, and Santorini takes off with her on some scenes of the film that makes a difference. The magical image of the caldera steals the show and Santorini rises to the top of the most impressive islands in the world.

“MAMMA MIA!”, (2008)

It is really Skopelos! It’s about transferring Broadway’s musical to the big screen. The story is placed in Skiathos and brings the Sporades in the spotlight; viewers discover a different beauty away from the images that are accustomed to the Cyclades. Throughout the film, the exterior dominates by presenting a unique setting of beautiful beaches, chapels, and coves. The case is framed by ABBA’s classic songs that are greatly supported by Meryl Streep, Pierce Brosnan, Colin Firth and Amanda Seyfried starring. Nothing is like the Greek Kalokeri of the film.

“THE IMMATURE”, (2014)

Italian film was filmed entirely in Paros, which is for the protagonists the place of escape from the tiring everyday life. Together we watch a panorama of Paros with the beaches, the villages that capture the beauty of the island and carry the Cycladic scents and the sense of the holiday.

Top 10 Tips for Quick Post Production

Post production can be a little tricky if you don’t know how to go about it. Here are some of our best and top 10 tips for post production that will help you get things done faster and better. Let’s get started with these tips-

1) Collect your footage first
Organization always plays a vital role in faster work. While working in the post production studios, it is always advisable that you keep the work at one place to save your time. Keep your footage in segregated folders for better organization.

2) Working precisely in the editing studios with L-Cuts and J-Cuts
The two kinds of cuts mentioned above are so bang on that your audience will never know that editing has ever been done or not. The editing flow goes totally smooth with these kinds of cuts and this technique can literally be applied over all kinds of video post production.

3) Avail an SFX Library Subscription
If you are working for post production and are choosing to pick any music without knowing the repercussions of a correct license, you can land into a detrimental trouble. If you often work in the dubbing studios, it is ideal to subscribe to a sound effects archive or library for a licensed collection of music.

4) Know your basic cuts
While working in the post production studios, it is more important that you get all your basics right. Know whatever the cuts are and go by the gut feeling that any of the cut can be used for editing. Whether it is a TV program or a full length movie, narratives or documentaries, the essential cuts can go for all.

5) Follow your most effective tool- Cutting On Action
To create a perfect sync and continuity, the editors should follow the Cutting on Action tool. A seamless scene can be achieved with this trick and your audience will never know about the editing.

6) Backup, backup and backup
On the final stage of post production, the last thing you would want is your computer showing a drastic virus, leaving you with your inaccessible computer. This would perhaps be the biggest nightmare of any editor. That is why; having a backup at every stage is paramount. Keep your work in different places so that even if you need to travel, you can work on post production faster and quicker.

7) Follow your gut feeling
Dream and believe. Go with your inner voice and you shall work faster and quicker. Taking advice from everyone around you will only make your task slower.

8) Ditch the older concepts and Go for negative scanning for quicker access
For the producers of the contemporary world, negative scanning can be a boon. With digitalization, no one likes to store the negatives. In such a scenario, it is always a good go to scan the required negatives and get them whenever you want.

9) Label your files in a way that everyone can understand
To make things fast, correct labelling of files is a good idea. If you need to travel urgently or go somewhere, the last thing you would want is keep your phone stuck to your ear for the colleague to explain things.

10) If you are using more than one software, keep a perfect blend
Using more than one software is a natural thing for post production. However, you should see that everything is in sync.